About Us - Messe Düsseldorf China Ltd - Annual Report
Messe Düsseldorf China Ltd. Achievement Report 2007
Trade Fairs in China
Messe Düsseldorf China Ltd. organized 6 specialized international trade shows in the cities of Dongguan, Shanghai and Beijing in China in Year 2007, namely:
International Medical Instruments and Equipment Exhibitions - China Med
China Dongguan International Fair for Shoes, Leather Products and Accessories China Dongguan International Fair for Shoes and Leather Goods Manufacturing Technology and Material
- China Shoes·China Shoetec (Spring)
International Exhibition on Plastics and Rubber Industries - Chinaplas
China International Pharmaceutical Industry Exhibition – CHINA-PHARM
China International Exhibition for Glass Technology - All in Glass
China Dongguan International Fair for Shoes, Leather Products and Accessories China Dongguan International Fair for Shoes and Leather Goods Manufacturing Technology and Material
- China Shoes·China Shoetec (Autumn)
The above events attracted a total of 3,755 exhibitors (including 1,574 overseas exhibitors, accounting for 41.9% of the total) and 154,763 trade visitors (including 46,137 overseas visitors, 29.8% of the total) with a combined exhibition area of 211,280 square meters.
Corporate Strategy
Regarding its corporate strategy, Messe Düsseldorf China Ltd. focused on management standardization and staff training, in an effort to standardize the overall system and regulations of the company, improve work efficiency, employee capability and professional skills. In order to better optimize workflows, improve efficiency and reduce costs, Messe Düsseldorf China Ltd. will officially launch the Exhibition Business Management System (EBMS) at the beginning of 2008.
1. Presentation on Workflow and Template (February 2007, Dongguan)
2. EBMS Launch Meeting (June 2007, Hangzhou)
3. Meeting for EBMS Training and Inter-Department Communication (September 2007, Guangzhou)
4. Meeting for EBMS Training and Inter-Department Communication (December 2007, Chongqing)
Awards and Honors
Thanks to its outstanding achievements in market exploration and brand building, Messe Düsseldorf China Ltd. won major awards of the exhibition industry in China in 2007 as follows, namely:
At the China Events Fortune Forum (March 2007, Nanchang):
All in Print China 2006 was awarded:
"Top 30 Exhibition Brands in Chinese Exhibition Industry in 2006"
Mr. Tony Fung, CEO of Messe Düsseldorf China Ltd. was again awarded:
"Top 10 Outstanding Entrepreneurs in Chinese Exhibition Industry in 2006"
At the Shanghai International Exhibition Evaluation jointly held by the Shanghai International Exhibition Evaluation Jury and the Shanghai Convention & Exhibition Industries Association (May 2007, Shanghai):
wire China 2006:
"Year 2005—2006 Outstanding International Exhibition in Shanghai"
All in Print China 2006 was awarded:
"Year 2005—2006 International Exhibition Brand in Shanghai"
At the Third China Expo Annual Conference & Star of Exhibitions in China organized by CAITEC and CICER (January 2008, Shanghai):
Mr. Tony Fung, CEO of Messe Düsseldorf China Ltd. was awarded:
"2007 Top Ten Leading Figures in China's Exhibition Industry"
Messe Düsseldorf China Ltd. was awarded:
"2007 Top Ten Exhibition Companies in China's Exhibition Industry"
China Shoes & Shoetec was awarded:
"2007 Most Influential Brand in China's Exhibition Industry "
China Pharm was awarded:
"2007 Most Influential Brand in China's Exhibition Industry"
At the Golden Finger Brand Exhibition (Top 3) appraisal co-organized by the Asia Events Fortune Forum and Alibaba (January 2008, Hangzhou):
China Pharm 2007 was awarded:
Top 3 Exhibition Brands in the field of medicine and medical instruments in China's Exhibition Industry
Overview of the Company's PR Activities
The Third China Expo Forum for International Cooperation (CEFCO 2007) - January 2007, Shanghai (Mr. Tony Fung)
China Events Fortune Forum - March 2007, Nanchang (Mr. Tony Fung)
Shanghai International Exhibition Evaluation - May 2007, Shanghai
Cross-Media Seminar on Exhibition held by CCTV 2 Exposition Program - June 2007, Shanghai (Ms. Nicole Li)
"The Third China Expo Annual Conference & Star of Exhibitions - January 2008, Shanghai (Ms. Teddy Dong, Mr. Jens Steinbach)
Golden Finger Brand Exhibition (Top 3) Award - January 2008, Hangzhou (Ms. June Zhao)
By attending the above activities, Messe Düsseldorf China Ltd. has further enhanced its public exposure, fame and authority.
2007 Corporate Culture
In 2007, Messe Düsseldorf China Ltd. further advocated its corporate culture among its employees centering on "Integrity & Credibility, People Oriented, Service Driven, Learning through Facts, and Thinking the Way Customers Think". MDC Intern – an electronic multi-media internal periodical of MDC consisting of 6 columns, not only played a major role in promoting corporate culture and values, exhibiting corporate spirit and building corporate images, but also greatly contributed to the enhanced internal communication among employees of different levels, in different departments and in different representative offices, and to the establishment of team spirit as well.
