China Shoes. China Shoetec (Spring 2011) Grandly Commences Today

Converging the 3 Main Themes of "Brand, Channel and Vogue" China Shoes. China Shoetec (Spring 2011) Grandly Commences Today

The 13th Dongguan China Shoes. China Shoetec (hereinafter referred as China Shoes) grandly opens today (28 April 2011) at GD Modern International Exhibition Center in Houjie, Dongguan, PR China. Attending the opening ceremony are VIPs and key industry representatives including Mr. Chen Zhong Qiu, Town Chief of The People's Government of Houjie Town, Dongguan City, Mr. Ceng Qingyun, Standing Member of The People's Government of Dongguan City Houjie Town Committee, Mr. Fang Guo Li, Deputy Chief of The People's Government of Dongguan City Houjie Town, Mr. Stanley Chu, Chairman of Adsale Exhibition Services Ltd., Mr. Tony Fung, CEO of Messe Düsseldorf Shanghai Co. Ltd., Mr. Zhang Huai, CEO of Guangdong Modern Convention and Exhibition Management Co., Ltd. and Mr. Chen Yao Huan, China Council For The Promotion of International Trade Guangdong Committee, as well as leaders from Hong Kong Footwear Association, Guangdong (Dongguan) Shoe-Making Machinery Association, Dongguan Shoes Materials Association, Dongguan Leather Shoes Association, China Council for the Promotion of International Trade (Guangzhou Branch), etc.
Recovery of Shoe Industry and the 3 Themes of "Brand, Channel and Vogue" to Meet Needs of Shoe Enterprises
With the improved world economy, China shoe exports has shown growth since the turn of 2010 to 2011. The lifting of 16.5% anti-dumping duties on China's shoe exports by EU from 1 April has brought new optimism to the industry. Meanwhile, the Chinese national policy to further expand domestic demand, especially for consumption goods in the coming 5 years is another favourable factor to the shoe industry.
China Shoes is positioned to be the one-stop platform for overseas and domestic buyers to source high-to-medium-end shoe products from China and the world's premium suppliers. Given the aforesaid market environment and bearing in mind the acute needs of shoe enterprises to upgrade and to transform in order to meet market challenges, China Shoes Spring 2011 elaborates on her three themes of "Brand, Channel and Vogue" and brings in the world’s top trend forecasting organizations in order to serve as an important trend indicator for the shoe industry.
Bringing in Global Brands and Creating Innovative Business Channel
Global brands has landed at Dongguan for an extensive showcase via China Shoes. These include: Billete from Japan, being named as “leader of the fashion trend”; the leading traditional Italian shoe-making workshop Cesare Baroli 1947 has her 3rd generation successor also attending the show to introduce their state-of-art leather shoe tailor-making services; Busan Footwear Promotion Centre’s awarded cutting-edge functional shoes making its first debut to China market; the Haflinger from Germany etc.
China Shoes Spring 2011 also pioneered “Business Matching for Footwear Brands” and invited renowned footwear brands for participation including CASARE BAROLI 1947 (ITALY) 、 WOZZUP SNEAKER (USA) 、 QWARUBA SHEEPSKIN (USA) 、 CIRCA (USA) 、 OSIRIS (USA) 、 FALLEN (USA) 、 UGG (Australia) 、 HAFLINGER (Germany) 、 TATUAGGI (Portugal) 、 BILLETE (Japan) 、 LAURENDIA LAND (HK) 、 SABATINA (HK) 、 VOODOOSOUL(HK) 、 ARUBA(HK) 、 ANGIE GIRLS(HK) 、 ALE Shark(HK) 、 Marilyn Shoes(China) 、 YARMILLA(China) 、 DAICY(China) 、 IAGOMAI(China). Most of them make their first debut in China and aim to explore the domestic market through China Shoes. Organizers provide them an ideal platform for business matching, networking and contributed to business fulfillment. China Shoes also cooperates with ExpoPromo of UK and organize around fifty organizations from Belarus, Russia, Colombia, Egypt, India, Italy, Nigeria, Singapore, United Kingdom, Vietnam, Ukraine and other countries to visit the fair.

Fabulous Concurrent Activities Support Industry Upgrade and Transformation

To strengthen the linkage of footwear enterprises,
“Shoe Fountain”, which makes its first debut in China, will present premium designs and products of Hong Kong designers onsite. Buyers and industry players may meet them for networking and business negotiation.

Recognized as the designated base of International Trend Releases in China, China Shoes helps the shoe industry players to catch the latest international footwear trends without going abroad. Authoritative trend agencies WGSN and Y-Trends are invited again to demonstrate the trend forecast of 2012/13 and do market analysis and attracted more than hundred buyers and designers to attend. The exhibition also exclusively plays the Germany GDS 2011 fashion show video, presenting first-hand European fashion trend to all visitors.

To facilitate buyers’ visit, transportation service is provided by organizers. Buyers from Hong Kong, Guangzhou and Shenzhen may easily access the fairgrounds by using the free shuttle bus service. Round-trip free shuttle buses from Nancheng / Houjie to the fairgrounds are also provided during the show period.

Focusing on “Brand, Channel and Vogue”, China Shoes makes its distinct position and aims to provide the latest market information and to feature the exhibits. It is an ideal platform for networking and business exploring to footwear suppliers and buyers.
The 13th Dongguan China Shoes· China Shoetec (Spring 2011), is the only professional shoe exhibition in Dongguan, the shoe production base of China. It is jointly organized by China Chamber of Commerce for Import and Export of Light Industrial Products and Arts-Crafts (CCCLA), Messe Düsseldorf (Shanghai) Co., Ltd., Adsale Exhibition Services Ltd., GD Modern Convention & Exhibition Management Co., Ltd., and China Council for the Promotion of International Trade Guangdong Sub Council. It gathers around 500 renowned local and overseas exhibitors in an exhibition area of 20,000 square meters.

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Ms. Renee Zhao

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Fax: +86 21 6169 8301


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