Grand Opening of CHINA MED 2013 in Beijing

03.27.2013
Jointly organized by the Health Department of General Logistics Department of Chinese People's Liberation Army, China World Trade Center Co., Ltd., Hui Tong Xingye International Exhibition (Beijing) Co., Ltd. and Messe Düsseldorf (Shanghai) Co., Ltd, the 25th International Medical Instruments & Equipment Exhibition (CHINA MED 2013) is opening at China National Convention Center (CNCC) in Beijing on March 28, 2013. During the following three days from March 28 to 30, the CNCC again becomes the focus of the entire medical device industry of China, and even Asia as a place to showcase state-of-the-art technologies & information and create numerous new business opportunities.

In the post-financial crisis era, the economic recovery is approaching. The market of medical health in China continues to grow due to exploding general demands. Technical upgrade is also speeding up. All these provide great opportunities for the medical device sector. For CHINA MED 2013, this means a steady growth in exhibition scale and exhibit quality. With an area of 30,000 square meters, the exhibition welcomes more than 500 exhibitors, featuring not only the large national pavilion from Germany, but also an amazing presence of Brand Zones from North America, Europe and Asia, all of which demonstrate the high internationalism of CHINA MED. The exhibition attracts buyers from all over the world, expecting to set a record high in purchasing value this year (compared to RMB 1.84 bln in 2012).

Exhibits cover the entire industry chain, and academic conferences highlight industry insight

The enormous and dizzy exhibits at CHINA MED 2013 cover all aspects of the medical device sector, for example, diagnostic products, laboratory equipment, disposables and consumables, medical technologies, related information communication technologies and medical services. Strong leading companies and fast-growing start-ups are standing side by side to present their most innovative products, technologies and solutions. Exhibitors include big names such as GE, Philips, Siemens, Toshiba, Varian, Elekta, Carestream, Roche, Mindray, Shinva, Johnson & Johnson, Maquet, Lepu, Wego, Yuyue and Aeonmed, etc. The strong line-up is bound to produce an exceptionally popular occasion.

Siemens, for the first time, will showcase its biplane angiography system Artis Zeego in China that is designed with the revolutionary intelligent robot 8-axis floor type rack to enable unbeatable operation flexibility. Toshiba’s ultrasound instruments Aplio 300 and Aplio 400, both of which are brand new Aplio platforms, are leading scalable clinic applications in the industry with the core technology and value of top-level ultrasound platforms and highest-standard basic image quality. Varian’s UNIQUE is a low-energy single-photon medical linear accelerator to allow radiotherapies ranging from regular radiotherapy, three-dimensional conformal to IMRT, IGRT and even RapidArc. TrueBeam is a new high-efficiency platform used for high-precision image guided radiotherapy and radiosurgery therapy. i Magnate 1.5T, a medical magnetic resonance imaging system from CR Wandong adopts advance digital optical fiber transmission technology and 8-32 route parallel acquisition to ensure accurate and fast image information. Carestream will present the latest DR robot DRX-Revolution to demonstrate the result of technological innovation.

Apart from eye-catching exhibitor booths, CHINA MED 2013 also sets up a number of feature zones concerning domestic examination, medical consumables, orthopedics and medical rehabilitation equipments. Moreover, a special zone will be set up for the first time this year for military medical equipment. All the feature zones will present the latest developments and trends in medical related fields so as to create an effective trading platform for all.

Additionally, an exhibition for promoting military medical and health achievements organized by the Health Department of the People's Libration Army General Logistics Department will be held in parallel with the CHINA MED 2013. It aims to demonstrate the R&D strength and capability of the army in medicine and health, promote practical research achievements for military and civil purposes, and facilitate commercialization of technological results. Medical and health units from the army will showcase over 600 research achievements at exhibition hall 4A and await all counterparts in the sector to negotiate cooperation.

High-level academic conferences have always been an indispensable part of CHINA MED. To continue the past success, over 20 forums and symposiums covering medical imaging, healthcare, clinical technology and bidding procurement will be held, including the 6th Radiation Oncology Pre-Academic Forum, the 7th Health Information Technology Forum, the 5th Laboratory Medicine Symposium, etc. A total of 4,000 participants consisting of authoritative experts from China and abroad, senior executives from well-known companies, and staff from key hospitals and departments in China will be attending those academic conferences to exchange latest information, policies and regulations and high-tech developments.

Favorable conditions drive industrial improvement and entry into high-end markets

According to the Medical Device Industry Analysis Report 2012 issued by the Medical Device Committee, which was founded on January 11, 2013 by Medical & Pharmaceutical Commercial Association, All-China Federation of Industry & Commerce, the reliance on imported high-end medical equipment has slowly decreased in part of the domestic market while the competitiveness edge of local medical device companies is getting increasingly stronger in the high-end product market. China's medical device industry achieved RMB 68.7 billion sales in the first half of 2012, up by 20.27% year-on-year. Thanks to the interactions of internal and external drivers such as policy support, demographic change, consumption upgrade, rebalancing of resource allocation and industrial shift, it is expected that this sector will maintain an over 20% growth in China in the coming 5-10 years.

Recently, according to China Food and Drug Administration, fundamental efforts such as amending Chinese standards on medical devices are continuously strengthened. At the end of 2012, there were 1051 applicable standards in force. In 2013, the CFDA will make further efforts with regards to the standard system for medical devices and its establishment and strive to complete amendment of 105 standards in accordance with its annual plan.

Favorable news in various fields forecasts a bright and prosperous future for China's medical instruments market. Taking this advantage, the CHINA MED 2013 plays a role as a platform for new products showcase, trade and communication, and industrial opinion exchange to help companies improve their brand images, explore unknown markets and meet customer requirements for high product quality, reliability and service. As usual, CHINA MED will continue contributing to making China a leader in the high-end medical instruments and equipment sector.

For more information, please visit: www.chinamed.net.cn.

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Ms. Coco Ying

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